“Discover the Proven Strategies that will Help You Easily Market Your Business While Spending Less Time, Making More Money, and Enjoying More Freedom than You ever thought Possible!”
Stop spinning your wheels in frustration and finally get the help you need to develop a solid, sustainable marketing plan…
ATTENTION: Business owners and entrepreneurs in search of more clients and bigger profits…
From: Jennifer Henczel
RE: Your marketing plan…
Dear Small Business Owner,
Tell me if this sounds familiar: You built a business around your passions. Your products – when they sell – are well-received. Your customers love you.
Yet something is missing. Your business growth isn’t as strong as it should be, based on the feedback you receive. Your sales aren’t consistent, leading to income spikes and valleys that make budgeting difficult. And on top of all that, you feel like you’re working all the time.
Or maybe you’re just starting out, and while you feel your products are top-quality, you have no idea how to get them in front of your ideal market.
You’re not alone. In fact, getting the word out about your business is often the biggest hurdle entrepreneurs face.
Marketing is Hard!
At least, that’s what we think.
How many times have you said “I’m not a sales person,” or “I hate selling,” or “Asking for the sale makes me uncomfortable”?
If you’re like most of us, you’ve uttered those words – or something like them – a lot. Rare is the person who enjoys selling. And since we equate “marketing” with “sales” we automatically assume that marketing is difficult, or something that only other people do.
That could not be further from the truth. The fact is…
We Are All Marketing All The Time!
It’s a fact. As a small business owner, you are a natural marketer. You do it every day, in every interaction you have, including…
- Seemingly random Facebook updates
- Helpful posts and advice to others
- Answers to potential customers in your help desk or via email
- How-to blog posts designed to help clients get the help they need
- Face-to-face meetings, networking and conferences
- LinkedIn introductions
The truth is, when you’re a solo-preneur, every single interaction you have with others is marketing. Every meeting forms an impression with your audience. Each email may be the one that seals a future sale – or not.
So you see, marketing isn’t so scary after all! But with that being said, you’re probably wondering why your business isn’t growing at an astounding rate, since clearly you’re doing all of these things each and every day.
Here’s the problem…
Random, Inconsistent Efforts Will Only Go So Far
While all of the things listed above are, in fact, marketing, they’re simply not enough. To compete in today’s short-attention-span, highly competitive marketplace, you have to approach marketing with a proven strategy and solid, repeatable plan.
Ideally, your marketing plan must include…
- A true understanding of your ideal client – her problems, her dreams, her frustrations and more
- A clear picture of your business goals – where you want to ultimately wind up, regardless of where you are now
- Tools you are most comfortable using – social media, video, audio, written copy, etc.
- An email list-building strategy – don’t listen to anyone who says “email is dead”
Only by fitting all of these (and more) pieces together seamlessly can you hope to create a marketing strategy that will sustain and grow your business to the income and satisfaction level you deserve.
Of course, if you’re like most people, you really can’t devise this plan all by yourself. Think about it: You’re probably far too busy running your business to map out a marketing plan. Tell the truth, now – are you blogging and mailing your list consistently? Do you have a social media plan, or do you just share random insights?
If you’ve read this far, then I’m guessing you answered no to those questions. Clearly, it’s time to…
Supercharge Your Marketing for Less Stress, More Clients, and More Cash
This four-part course is designed to put you on the fast track to highly profitable marketing. I’ll walk you step-by-step through the exact systems I’m using in my own business to attract new clients, sell more products and services, and build a great reputation – all in less time than you probably spend right now on methods that don’t work!
Here’s how the course breaks down…
Module 1: Business Planning Treasure Map for More Profits, More Reach, and More Impact
- Why a business plan is critical to your success – and how to create one without losing your mind
- Two tools that will make all your business planning efforts ridiculously easy
- How to successfully create systems in your business to make marketing – and lots of other tasks – easy and painless, as well as fast!
- Why outsourcing is a waste of money for most entrepreneurs – and how to do it right
- Two people you probably don’t consider when marketing your business – and how to start attracting them (miss this and you’re losing out on a LOT of potential sales!)
- 5 types of products you should have in your marketing funnel – and a proven schedule for their release
- How most business owners ruin their blogs – and what to do instead
Module 2: Leverage the Power of Email to Reach and Serve More People While Creating Cash on Demand
- 13 reasons you must focus on growing your mailing list – hint: email marketing is most certainly not “dead”
- The 6 jobs of your very first email – miss any of these, and you’ll only have a more difficult job later
- The 10 most common email marketing mistakes – and how to avoid them.
- How to carefully tread that fine line between “being yourself” and being downright offensive – and why sometimes you’ll want to overstep your boundaries
- The difference between “selling” (eww) and relationship building – master this and you can write your own paycheck!
- Why studying your stats is the single most important task you can do – and what to do if you really don’t have a head for numbers
- The anatomy of a perfect follow-up series – with these pieces in place you really will be making sales while you sleep!
Module 3: How to Share Your Work and Give Your Audience Exactly What They Want with Integrity and Joy
- 3 unbelievable benefits of relationship-based marketing – yes, you CAN achieve these extraordinary results!
- 10 ways to “sell” without feeling sleazy – add these to your marketing efforts and your clients will line up to buy from you!
- The 6-step, can’t miss sales system that works in any industry and is built for those who “hate sales”
- How to effectively delegate the work you don’t like to do, so you can spend time doing the tasks you love – and that bring in the real money
- 6 methods for stretching yourself and your business beyond the regular – add any of these to your business plan and you’ll be well on your way to “supercharged”
- How to find out what your customers really want – hint: it may not be what you think!
- The number one, surefire way to make more sales – you probably already do this, but if not, you need to start now!
Module 4: Get Rock Star Exposure to Help You Power Your Business and Double Your Impact
- How to leverage the power of outsourcing to drive more sales and make a bigger impact
- How to “create” your own buzz – and how to use the tricks of some of the world’s biggest PR firms in your own marketing efforts
- How to get others to happily (and enthusiastically) promote for you – this is the same trick Amazon.com used to become one of the largest retailers on the planet, and it works for virtually any business
- 3 ways to attract a joint venture partner to maximize your sales
- 11 proven methods for increased visibility – add any of these to your marketing efforts and you’ll notice almost immediate results
- Top viral marketing faux pas to avoid at all costs – just one of these could cost you thousands in lost revenue
Marketing Is More Than Just Sales
As you can see, there’s a lot more to a marketing plan than just “make more sales.” You’ve got to examine your priorities, uncover the true needs of your audience, create irresistible offers, and get the word out.
If all that sounds overwhelming – don’t worry. With this Marketing Motivator Program, you’ll Supercharge Your Marketing for Less Stress, More Clients, and More Cash I’ll help you create a comprehensive plan that takes all that and more into account, so you can start loving your business again!
And of course, I want you to be completely satisfied, so you’ll be glad to know this 4-module course comes with…
ALL my Client Attraction and marketing programs, cheatsheets, templates, audios, videos and more, for one low monthly fee. (Lock in now before the price goes up.)
Stop Wasting Your Time With Unproven ‘Tips’ And Frustrating Trial And Error Work
At its core, marketing is nothing more than a repeatable, systemized series of actions. Learn what they are, implement their use in your business, and watch it grow.
If you’re struggling, it’s only because you have not yet figured out how the pieces all fit together. I’ll show you exactly what works, and save you a lot of time, stress, and wasted efforts along the way.
BONUSES & SPECIAL:
For a limited time only, when you purchase this program you’ll get access to all of my programs in the Inspired Influencers Academy! Get the $97/month package for only $47/month for a limited time. The price will be going backup shortly, but you can lock in the low price of $47/month now. Join my community and get access to these courses:
- $597/yr Breakthrough Branding: A Blueprint for Building a Powerful Signature Brand
- $1997/yr Story Academy: Creating Your Signature Story for a book or a talk
- $597/yr Email Marketing Lab: A Blueprint for Capturing Leads and Building Lasting Relationships with your Audience
- $597/yr Event Buzz: A Blueprint for Filling Your Events and Increasing Engagement
- $597/yr Funnel Formula: Create Lead Magnets and a Client Attraction System that Sells
- $597/yr Client Attraction Code: a Client Attraction System for Creating an Irresistible Group Coaching Program
- $597/yr Marketing Motivator: Supercharge Your Marketing for Less Stress, More Clients, and More Cash
- $597/yr Meetup Mastery: A Blueprint for Engaging Your Followers and Leading Your Community
- $2497 Coaching Toolkit
- AND MORE!
But you can get all that for a low monthly fee of $97 per month. Or, if you prefer a one-time fee, get Lifetime Access for $1000 off (50% off) with discount code JH1000.
P.S. Whether things are progressing well in your business or not, you DO need a solid marketing plan. It’s simply something you cannot afford to ignore, because if you do, sooner or later you’ll find profits are falling and sales are slowing down. Don’t let your business fall victim to a lack of strategic marketing when it’s this easy to build a plan that continues to work month after month and year after year.
How to Turn Your Expertise into Extra Income, by Creating Online Courses and Programs
ATTENTION: Don’t make the mistake of thinking it’s not possible…
“Yes You CAN Create Products and Programs That Not Only Bring In Passive Income, But Also Have New Clients Pounding Down Your Virtual Door!”
If you’re still struggling to grow your income by trading dollars for hours, listen up…
From: Jennifer Henczel
RE: Improve your bottom line starting today…
There’s no escaping that the bulk of your income is probably made from trading dollars for hours. The same is true for nearly all coaches, in any specialty. That’s just how the industry works, after all.
But that doesn’t mean it’s not frustrating, right?
You’ve probably bumped up against an income ceiling you didn’t like, or suffered with a serious income drop every time you wanted to take a vacation. Again, that’s often seen as just the nature of the business.
Unfortunately, in this business, it also means…
Increasing Your Income As A Coach
Often Comes Down To Two Choices
You can work more, or raise your hourly rates.
Again, working more is really only an option in the short term. You might be able to pull of a few weeks or even months of nose-to-the-grindstone work, but eventually, you’ll hit a wall.
And yes, you could raise your rates. In fact, you’re probably due for an increase right now, if you’re like most coaches, but that will only take you so far, too.
Your market has a limit, and once you reach it, there will be no more hourly rate increases until you reach super-star status that is.
But there is another way…
Passive Income Streams Make It Possible For You To Earn More While Working Less
Now before you click off the page thinking that passive income is just some hype dreamed up by Internet marketers to sell more courses, consider this:
The real definition of passive income is not money you don’t work for, but money you work for once, and get paid over and over again. For example, when you write an ebook, you work really hard on it for weeks or maybe months, but once it’s complete, those sales that come in are “passive.”
Put that way, I think you’ll agree that passive income is an option no matter what industry you’re in. The only question is, then, how can you put this powerful income generating strategy to work in YOUR business?
And here’s where a lot of coaches get it wrong…
Quality Trumps Quantity Every Time
We’ve all seen the coach or infopreneur who seems to have dozens of products available all the time. It’s a confusing mish-mash of options that – rather than increasing sales – actually dilutes the overall message.
You don’t have to have lots of options. You just need one. Your signature product.
This is the key to your passive income dreams. It’s what will grow your audience, increase your market share, and increase your profit margin.
And it will do it all without you having to work a gazillion hours continually producing more and more products.
How to Create YOUR Signature Product and Start Cashing in on Those Passive Income Dreams
In this 4-module course, we’ve taken the guesswork out of planning, producing, and launching your signature product.
We’ll take you from confused coach to crystal clear action taker in just a few short hours, so you can put together a solid offer that your ideal client will simply not be able to resist.
When you finally learn what your clients want and need (and most importantly, what they’ll pay for) you’ll be well on your way to realizing not only your income goals, but your lifestyle goals as well.
It all starts with Module One, where we’ll lay the groundwork and help you figure out exactly what YOUR winning idea is.
Module One: Discover Your Winning Idea
Everyone has one. It’s what your clients are begging you for, but since they don’t always tell you in so many words, you might struggle to figure it out. In this module, we’ll go over:
- A powerful case study that shows you exactly how one coach used this method to catapult herself to stardom!
- 3 Ways to solidly brand yourself and your business so potential clients will know exactly who you are and what you’re all about.
- 2 critical objectives your coaching website must meet – do this before you go any further, or all your efforts will be wasted.
- 5-point checklist for discovering your winning idea – meet all of these criteria, and you’ll be well on your way to creating an irresistable offer.
- 5 ways to make a personal connection – because we already know that people buy from those they know, like, and trust.
- What you absolutely must know about your ideal client before you create any program or product – get this wrong, and you will just be wasting time and money.
- The power of a “signature program” and how to begin to develop yours!
Now that you’ve got your new program mapped out – if only in your head – it’s time to get to work actually creating it. Don’t worry though, this will be quicker than you thought possible!
Module Two: Designing and Creating Your Program
- Defining your “signature” product – and why this is key to your success.
- 2 things to consider – besides income – when you’re deciding what programs to create.
- Where to find inspiration if you’re feeling stuck.
- 3 ways your passive income programs can work to grow your business – and one of them will surprise you
7 ways you can communicate with your audience – pick and choose the ones that work for you!
- 7 questions to consider when outlining your signature program – answer these clearly, and your platform will create itself!
- The critical concerns you must address when creating your program – if you get nothing else from this module, this section is the most important one to work through.
- How to brainstorm a killer name for your new program – plus the one job your tagline must do, and how to get it done.
- Your signature program is going to be the thing you become known for, but it doesn’t have to take weeks or months to create if you follow the steps in Module Two.
Next up, we’re going to finally talk sales, with…
Module Three: The Short and Sweet Product Launch
- The simple, three step process to take you from set-up to first sale – without the stresses of long-term, million dollar product launches.
- The tried and true method that turns visitors into buyers – this rinse and repeat system will have your offer funnel brimming with prospects.
- 3 questions to ask when creating a paid product or resource, to help you narrow your options and avoid analysis paralysys.
- How to design a step-by-step buying plan your clients will be happy to follow.
How to maintain buyer interest in between purchases – it’s not as difficult as you might think when you follow this two-step plan.
- 10 options for add-on bonuses or upgrades that your readers will love.
3 critical considerations when it comes to setting your prices.
A successful launch doesn’t have to involve an army of VAs and hungry affiliates beating down the door to get started. A simple, tasteful and timely launch will go far toward solidifying your brand and your signature product.
Module Four: How to Generate Passive, Non-Coaching Income
- 4 steps that are critical to building true passive income – and solid tips for tackling each one.
- How and when to approach a potential JV partner to help grow your audience.
- 4 types of products just perfect for partnerships.
- Why it might be a good idea to offer your JV 100% of the profits – and how doing so can benefit you in the end.
- How and why to start an affiliate program – if you’re resisting setting one up, know this: affiliates increase your income, they don’t take away from it.
- 8 must-have affiliate tools and resources – without these, getting others to promote will be a struggle.
- The piece of the puzzle many coaches forget – miss this and you are, as they say, leaving money on the table!
- How to avoid costly customer service faux pas – word will spread, so don’t make these mistakes!
As you can see, there’s more to getting your passive income rolling than simply including a few affiliate offers in your email. But…
Don’t Let The Scope Of The Project Overwhelm You
Look, I know this all sounds pretty overwhelming.
But the truth is, once you’ve created your product, that income ceiling you keep bumping up against will be gone. You’ll find more freedom in your business. You might even rediscover the joy you once found in helping others.
And you can do it all quickly and easily with this course as your guide.
Nothing to Lose
You can’t afford NOT to do this!
Stop limiting your income to those one-on-one clients. Use the tools and techniques you’ll find in this four-module course guide you in developing your signature product – and the income boost that goes along with it!
Founder, Connect Now Business Network
P.S. Who’s ready to make money with online courses?